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by malcolmmartin
6 Apr 2016, 9:48pm
Forum: The Cycling UK brand refresh
Topic: Essential to what future?
Replies: 1
Views: 25401

Essential to what future?

What appears to be happening is that a limited number of individuals have wanted to set up a powerful lobby group for UK Cyclists.

To achieve that they have targetted the CTC. In taking over the CTC membership they now have access to thousands of members. A lobby group at a stroke.

It seems to me that that is the future. Nothing to do with cycling outside the UK, nothing to do with touring as such and no longer a club.

My hope is that, if the re-branding is rubber stamped, my local group will still retain its identity.