novel way to rebrand

Discussion of the re-branding of CTC as Cycling UK.
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novel way to rebrand

Postby subandean » 19 Apr 2016, 12:34pm

CTC did it their way whilst CAMRA have a different approach;

Camra has today launched a nationwide consultation of its 177,000 members and intends to ask for their views on what its new "purpose and strategy" should be, through a series of surveys and 50 meetings around the UK over the summer. The "Revitalisation Project" will be led by one of its four original founders, Michael Hardman.


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Mick F
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Re: novel way to rebrand

Postby Mick F » 19 Apr 2016, 2:03pm

I'm a recently lapsed member of CAMRA having been a member for more years than I care to remember.

The founding member chappie was on the radio a week or so ago and basically announced that CAMRA had fulfilled it's purpose. It had reached the end of the road on which it set out on in the early 1970s.
What they want, is a new aim and they are asking the membership for their views.

CTC don't seem to have fulfilled anything in the whole of it's long life. Yes, it has achieved things, but not ever completed anything at all.
Mick F. Cornwall