So I've just received a ballot form in the post (having opted out of receiving "Cycle" some time ago for environmental reasons, especially as it was largely consumerist advertising including for foreign holidays based on flying). First I've heard of this "rebranding" which will be reversed or I'm leaving for British Cycling And in fact, since I plan to compete, I'll probably do so anyway. Well done to the "third sector" types running the organisation formerly known as CTC.
And PS: No matter what you say it's not a charity.