No gender divide- at least not in the Cycling UK shop

atoz
Posts: 284
Joined: 5 Jan 2007, 4:50pm

No gender divide- at least not in the Cycling UK shop

Postby atoz » 11 Aug 2018, 10:05am

Hi all

The news feature that hit my email from cycling uk said "today there’s virtually no gender divide in clothing we sell in the Cycling UK shop"- unlike in the past. Only problem with this is..just check out larger cycling shops and online. Quite a bit of pastel colours, lilacs, pinks etc for the ladies. Not for the men- quel horreur. I have a white and giro pink jersey made by Gore- was bought online.You will never find this colour for a man in an actual cycle shop now.

It's the same with bikes. Very few lighter colours- lots of grey and black, and a few flo green (ugh). The women specific tend to have splaches of pink or pastel, but often with a lot of black.

Back in the day, road bikes were often done in more pastel colours eg the Carlton Continental which was done in lilac. And more recently you could have acquired a T mobile road bike in mid pink, to match the jersey colours. Up to a few years ago you could have acquired a Tifosi CK7 audax in pink- not now. The warehouse was lumbered with the smaller sizes in this colour they just couldn't sell.

Could be worse- the gender stereotyping in female athleisure/sportwear is ridiculous- try this for a gross-out https://www.sportsdirect.com/mizuno-phenix-three-quarter-running-tights-ladies-458080?colcode=45808043

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Cunobelin
Posts: 7585
Joined: 6 Feb 2007, 7:22pm

Re: No gender divide- at least not in the Cycling UK shop

Postby Cunobelin » 11 Aug 2018, 12:50pm

IT is very simple.

There is lots of choice out there, the choice is then made by the individuals. If it is unacceptable for whatever reason, it will not sell.